Superlocal Privacy Policy

Effective date: June 30, 2025

Last updated date: June 16, 2025

This Privacy Policy explains how Super Computer Inc. ("Superlocal," "our," "we," or "us") and its affiliates collect, use, share, and otherwise process your personal data in the context of our applications, websites, and other online services (collectively "Services").

About Precise Geolocation Data

Precise geolocation data can help you navigate and interact with the physical and digital worlds around you. Precise geolocation data is collected using various technologies such as the location services of your operating system or browser, sensor data from your device, and other data that may help us understand your location with accuracy.

Precise geolocation data is both powerful and sensitive. Please read this Privacy Policy carefully to understand Superlocal's commitment to your data privacy.

Personal Data We Collect and Process

The nature of the data collected often depends on the Services you are using; however, there are three main sources for the personal data we collect:

Data You Choose to Provide.

We collect data when you create an account for our Services, when you consent or opt-in to providing data (e.g., geolocation data or contact information from people in your contact list to enable you to find friends when using our apps) via our mobile apps or websites, when you upload content using Services (e.g., AI prompts and outputs) or when you contact us for customer support.

Data Automatically Collected.

We automatically collect data about how you interact with our Services, such as through cookies, pixels, and similar technologies. This data, among other things, helps us better understand your use, interactions, and experiences with our Services. You can learn more about our use of these tools in our Cookies & Similar Technologies Policy.

Data From Third Parties.

We also receive data from third parties such as from the following categories of entities:

  • Superlocal Affiliates – This includes, for example, our corporate parent, Foursquare Labs, Inc. ("Foursquare"), as well as any subsidiaries, and affiliates. For further information on how Foursquare handles personal data, please visit Foursquare's Privacy Policy.
  • Advertising Networks – This includes, for example, third parties who provide us data about how you interact with a third party's websites and apps, device data (including mobile device and advertising identifiers, such as Apple IDFA or Google Advertising ID, and location data), and information from cookies, pixels and other technologies.
  • Third Party Authentication Providers – This includes, for example, when you access our apps through logins (i.e., logging in to our apps using your Apple or Google credentials). The details we receive may depend on your third party provider's account privacy settings, but could include name, email address, date of birth, gender, hometown and/or friends.
  • Superlocal Service Providers – This includes, for example, third parties who specialize in providing enterprise data, analytics and software as a service.
  • Business Transaction Partners – This includes, for example, an entity we acquire or are acquired by, a successor, an assignee, or any party involved in a business transaction such as a merger, acquisition, sale of assets, or similar transaction, and/or in the context of an insolvency, bankruptcy, or receivership. These transactions may be actual or prospective.

You can learn more about Superlocal's data collection, including categories, examples and sources, At A Glance.

At A Glance

Contact Data

Data Examples:

Name, email address, phone number, date of birth, address, and other contact data, as well as contact information from people in your contact list for purposes of finding your friends.

Data Source:

Data You Choose to Provide, Data from Third Parties

Purpose of Use:

Account & Registration, Personalization, Business Operations, Communications, Marketing & Advertising, Rewards, Contests & Sweepstakes, Research & Innovation, Product & Service Provision, Security, Protect Our Rights & Property, Comply with Law & Industry Standards

Legal Basis:

Contract Performance, Legitimate Interests, Consent

Account Data

Data Examples:

User name, passwords, password hints, third party authentication provider username (when account is created using third-party login credentials) and other information required for authentication and access to Superlocal services.

Data Source:

Data You Choose to Provide

Purpose of Use:

Account & Registration, Personalization, Business Operations, Communications, Marketing & Advertising, Rewards, Contests & Sweepstakes, Research & Innovation, Product & Service Provision, Security, Protect Our Rights & Property

Legal Basis:

Contract Performance, Consent

Demographic Data

Data Examples:

Gender, age, country, preferred language, or other information about you.

Data Source:

Data You Choose to Provide

Purpose of Use:

Account & Registration, Personalization, Business Operations, Communications, Marketing & Advertising, Research & Innovation, Product & Service Provision, Security, Comply with Law & Industry Standards

Legal Basis:

Contract Performance, Legitimate Interests, Consent

Geolocation Data

Data Examples:

If you opt-in to sharing your precise location data when you use our Consumer Services, we collect your precise location data whenever you use our apps or visit our websites. If you opt-in to allowing us to collect your precise location data regardless of your using our Services at any given time, we will collect such precise geolocation location data when our Services (including the apps) are closed or not in use (as permitted by your device settings). We may also collect general location information such as city, state, country or other geographic area.

Data Source:

Data You Choose to Provide, Data Automatically Collected, Data from Third Parties

Purpose of Use:

Personalization, Business Operations, Communications, Marketing & Advertising, Rewards, Contests & Sweepstakes, Research & Innovation, Product & Service Provision, Security, Protect Our Rights & Property, Comply with Law & Industry Standards

Legal Basis:

Contract Performance, Legitimate Interests, Consent

User-Generated Content Data

Data Examples:

Content uploaded to mobile apps and websites (e.g., AI prompts and outputs, pictures, tips, feedback, check-ins, likes, votes, or follows), or usage of features to send messages, conduct searches, respond to surveys, or to share information.

Data Source:

Data You Choose to Provide

Purpose of Use:

Personalization, Communications, Rewards, Contests & Sweepstakes, Research & Innovation, Product & Service Provision, Security, Comply with Law & Industry Standards

Legal Basis:

Legitimate Interests, Consent

Online Activity Data

Data Examples:

Internet and other electronic network activity data (e.g, IP address or browser type), data regarding your interaction with our apps, websites or advertisements (or those of third parties), search words, page views, date and time of interactions, or time spent on each page. This data may come from cookies, pixels, web beacons, and similar technologies.

Data Source:

Data Automatically Collected, Data from Third Parties

Purpose of Use:

Personalization, Communications, Marketing & Advertising, Research & Innovation, Product & Service Provision, Security, Protect Our Rights & Property

Legal Basis:

Contract Performance, Legitimate Interests, Legal Obligations

Device Data & Identifiers

Data Examples:

Unique device identifiers (e.g., mobile device advertising identifiers (such as Apple IDFA or Google Advertising ID), device model, operating system and version, sensor data, language, and wireless network, device name, types of mobile apps installed, or other identifiers such as hashed email addresses.

Data Source:

Automatically Collected, Data from Third Parties

Purpose of Use:

Personalization, Marketing & Advertising, Research & Innovation, Product & Service Provision, Security, Comply with Law & Industry Standards

Legal Basis:

Legitimate Interests, Consent

Payment / Billing Data

Data Examples:

Information necessary for processing payments and preventing fraud, including payment card information (e.g., credit/debit card numbers, expiration date, and security code) and other related transaction data.

Data Source:

Data You Choose to Provide

Purpose of Use:

Account & Registration, Business Operations, Rewards, Contests & Sweepstakes, Security, Protect Our Rights & Property, Comply with Law & Industry Standards

Legal Basis:

Contract Performance, Legal Obligations

Data that does not contain any personal data that can be used to identify you or has otherwise been de-identified or aggregated is not considered personal data. To the extent we process de-identified data, we will maintain and use the data in de-identified form and will not attempt to reidentify the data unless permitted by applicable law.

When we collect data, we rely on several legal bases, including:

  • Contract Performance. When the processing is necessary to perform our contract with you, such as our Terms of Service. This may include providing you with our Services or tailoring the Services to your preferences;
  • Legitimate Interests. When the processing is necessary for our legitimate business interests (or those of our enterprise customers), including but not limited to, improving the Services or providing our Products;
  • Consent. When you have given us your consent, including as described in this Privacy Policy. You may withdraw your consent to processing at any time using the settings on your device or in your account;
  • Legal Obligation. When we have a legal obligation to do so, as described in this Privacy Policy.

How We Use Your Personal Data

We may use your personal data for the following purposes:

  • Account & Registration. To operate, support, and improve the Services. This includes maintaining or servicing your accounts (including repairing errors that impair existing or intended functionality), providing customer service, processing transactions and payments, and verifying customer information.
  • Personalization. To personalize your experience with our Services. These personalization features make inferences based on your location about your interests, and whether separate devices (e.g., mobile phones, tablets, and/or desktops) may be owned by you or members of your household, to tailor Services based on the data we have about you. You may also choose to provide us with access to your contact list so that we can help you to find your friends when using our apps.
  • Business Operations. To conduct and maintain business operations such as verifying your identity across Services, conducting business research, auditing, analytics, planning and strategy, corporate reporting, and management.
  • Communications. To communicate with you about our Services, such as responding to requests for support, sharing updates, and providing information required by law or applicable corporate updates related to mergers, acquisitions, or divestitures.
  • Marketing & Advertising. For different types of advertising, including the contextual customization of ads shown as part of your interaction with us. We may also use data collected from your use of our Services and data from your engagement with apps and services provided by third parties to provide you with advertising about products and services tailored to your inferred interests, preferences, and locations.
  • Rewards, Contests & Sweepstakes. To administer rewards (e.g., give points for survey completion), contests, and sweepstakes. If you enter a sweepstakes, we may use data such as your name and email address to run the sweepstakes and fulfill prizes.
  • Research & Innovation. To conduct data analytics and use artificial intelligence and machine learning to support internal research, create new products and services, improve functionality of existing products and services, and develop new features.
  • Security. To detect security threats (e.g., malware or other malicious activities), troubleshoot performance issues and to protect the security and safety of our products, systems, and customers. Our security measures may include the use of automated systems.
  • Protect Our Rights & Property. To prevent fraud, identity theft, activities that violate our policies, terms of service, or the law, or to prevent other criminal activity that compromises our ability to protect our rights and property, secure our services, your data or the safety of our customers, employees and others.
  • Comply with Law & Industry Standards. To comply with applicable laws, regulations, court orders, legally-binding requests (such as from law enforcement), and relevant industry standards.

Disclosing Your Personal Data

We may disclose the categories of personal data we process about you (as described At A Glance above) to third parties as follows:

  • Disclosures with Your Consent or at Your Direction. With your consent or as necessary to complete any transaction or provide any product you have requested or authorized. For example, we disclose data to third parties when you instruct us to do so, such as when you authorize friends to see your data or make your data publicly available (e.g., profile photo, users you are following, or other information you post), when you communicate via our Services with your friends, or when you check-in to a store, restaurant or other point of interest.
  • Disclosures to Affiliates. To other Superlocal affiliates, such as our parent company, Foursquare. Our Service incorporates software from, and interacts with, Foursquare in order for the Service to provide certain location services and exchange data with Foursquare. Foursquare may collect and use information that identifies you, such as your geolocation, device type, advertising identifier on your device. Such information is used to provide services to Superlocal and by Foursquare for its own purposes in accordance with Foursquare's Privacy Policy as updated from time to time. Under certain privacy and data protection laws, this activity may be considered a "sale" of personal data, please see "Your Privacy Choices" for information on how to opt-out of this sale.
  • Service Providers & for Business Purposes. To service providers that perform services on our behalf, such as cloud storage, IT services, marketing, analytics, payment, AI-powered content generation services, search engine and other software services. These service providers may be located in countries other than the country where the information originally was collected, such as the US and Canada.
  • Disclosures to Advertising Partners. To advertising partners (including ad networks, ad-serving companies such as social media companies, and other service providers they may use) so that they may recognize your devices and deliver content and advertisements (including interest-based) to you. Under certain privacy and data protection laws, this activity may be considered a "sale" of personal data, "sharing" of personal data for cross-context behavioral advertising, or targeted advertising.
  • Disclosures to Comply with Law & Protect Our Rights. To law enforcement, government authorities, and private parties (i) if we are required to do so by law or legal process (such as a court order or subpoena); (ii) in response to duly authorized requests from public authorities, including to meet national security, public interest or law enforcement requirements; (iii) to establish, exercise or defend our legal rights; (iv) when we believe disclosure is necessary or appropriate to prevent physical or other harm or financial loss; (v) in connection with an investigation of suspected or actual illegal activity; (vi) to protect the rights, property, or safety of Superlocal and our products and services, our employees, or users and others; or (vii) to otherwise comply with legal obligation (i.e., conducting due diligence or screening for compliance purposes).
  • Sharing for Corporate Transactions. As part or in anticipation of a business sale, merger, consolidation, investment, change in control, transfer of substantial corporate assets, reorganization, liquidation, or other business transaction or corporate event.

How We Secure & Retain Your Personal Data

We maintain administrative, technical and physical safeguards designed to protect personal data we obtain through the Services against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. However, security risk is inherent in all internet and information technologies, and no online provider can fully guarantee the security of your personal data.

We will retain your personal data for as long as necessary to fulfil the purposes for which it was collected and processed, including for the purposes of satisfying any legal, regulatory, accounting, or reporting requirements. To determine the appropriate retention period for your personal data, we will consider the amount, nature, and sensitivity of the personal data, the potential risk from unauthorized use or disclosure, the purposes for which we process personal data and whether we can achieve those purposes through other means, and applicable legal requirements.

Children's Privacy

Our Services are intended for a general audience and are not directed at children under the age of 13. We do not knowingly collect personal data online from individuals under the age of 13. We do not share or sell data of users where we know that the user is under the age of 18.

Cookies & Similar Technologies

We may use cookies and similar technologies (such as, web beacons or pixels on our website, in our emails, and identifiers supplied by app platform companies within our apps) to understand your use of our Services; improve your user experience and enable personalized features and content; optimize our advertisements and marketing; and enable third-party advertising companies to assist us in serving ads specific to your interests across the internet. You can learn more about our use of these tools in our Cookies & Similar Technologies Policy.

Your Privacy Choices – Global

These choices (and rights, depending upon the applicable law), in summary include:

  • Data Access, Copies or Transfer. You may request access to or copies of the personal data we have about you (including for transfer purposes), together with details about how we collect, use, disclose or sell your personal data. In some cases, we may only provide access to the categories of personal data that we collect, use, disclose and sell.
  • Data Correction and Deletion. You may ask us to update or correct any inaccurate personal data or to delete any personal data that we may hold about you.
  • Opting Out of Sales, Sharing for Cross-Context Behavioral Advertising and Processing for Targeted Advertising. You may opt-out of the sale of your personal data, the sharing of your personal data for cross-context behavioral advertising purposes and the processing of your personal data for targeted advertising.
  • Limiting Processing of Sensitive Personal Data. We may collect certain categories of sensitive personal data as described in this Privacy Policy. You may ask us to stop the processing of your sensitive personal data for purposes of inferring characteristics about you.
  • Withdrawal of Consent. To the extent that we relied upon your consent for processing of your personal data, you may withdraw your consent to our processing of your personal data.
  • Unsubscribe from Marketing Emails & Text Messages. You may opt out of receiving marketing communications from us.

In some instances, your request to exercise your privacy choices may be limited, for example, if fulfilling your request would reveal personal data about another person or you ask us to delete information that we are required by law to keep or have compelling legitimate interests to keep.

We will not discriminate against you for exercising your choices. If you reside in certain jurisdictions, you may have the ability (including right) to appeal our decision with respect to a request you have submitted. If we are unable to resolve your concerns and if you reside in certain jurisdictions, you may have the right to contact a data privacy supervisory authority in the country where you live or work, or where you consider that the data protection rules may have been breached, or seek a remedy through the courts.

You can submit a request regarding your privacy choices in our privacy portal.

International Data Transfers

In order to provide you with our Services, it is possible that data you provide may be transferred to or accessed by Superlocal affiliates or third parties located in countries other than the country in which you reside. These countries may not have the same data protection laws as the country in which you reside. Superlocal will conduct any data transfers in accordance with this Privacy Policy and all applicable laws and permissible data transfer mechanisms. Where the international data transfer programs do not apply, when you download and use our Services you consent to the transfer of your data.

Contact Us

If you have any questions or feedback about this Policy, email us at support@superlocal.com or write to us at: 1160 Battery St East Suite 275, San Francisco, CA 94111.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the revised Privacy Policy here and indicate when it was most recently updated. If we make material changes in the way we use your data, we will notify you by posting an announcement on our sites or apps, or by sending you an email (to the last email address you provided us).

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